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ALEXANDRIA, Va. (11/16/10)–The National Credit Union Administration (NCUA) on Monday continued its “Keep Your Money NCUA-safe” public awareness campaign by unveiling a 520 square-foot ad in New York’s Times Square.
The 15-second ad, which features NCUA campaign spokesperson Suze Orman touting the benefits and safety of federally insured credit union deposits, will run on a 26-foot tall commercial message board. That message board, which is centrally located in Times Square, also broadcasts The Late Show with David Letterman and other CBS programming, and is viewed by an estimated 1.5 million people per day. The ad will run until Jan. 1.